Why Social Media Popularity Is Now More Important Than Acting Skill in Nollywood

Nollywood, Nigeria’s thriving film industry, is undergoing a major shift in casting and promotion. Once dominated by talent and acting skills, producers now often prioritize actors with large social media followings. Platforms like Instagram, TikTok, Twitter, and YouTube are reshaping how fans discover and interact with celebrities.  For producers and directors, this translates into guaranteed […]

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Kiekie Unscripted Experience: premiered On February 27, 2025

The Kiekie Unscripted Experience, created by Nigerian content creator and brand influencer Bukunmi Adeaga-Ilori, popularly known as Kiekie, premiered on February 27, 2025, in Lekki, Lagos. This revamped show, evolving from Kiekie Unscripted, now serves as a dynamic game show and talent hunt platform designed to spotlight Nigerian creatives. Blending music, comedy, dance, and spontaneous […]

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Toyin Abraham announces new sequel for ‘Alakada! Bad and Boujee”

          Alakada! Bad and Boujee is the fifth movie in the popular Alakada series, which has been well-received for its comedic exploration of societal pressures and personal identity. In this movie, the central character Yetunde, played by Toyin Abraham Ajewole, is a young woman who struggles with feelings of inadequacy.   […]

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